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Point of New

Self owned; Founded in 2017
1 - 5 employees

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Overview

Areas of expertise
  • Legal and compliance services
  • Corporate/M&A
  • Banking and finance
  • Capital markets
  • Comercial
  • Antitrust/Competition
  • Intellectual property
  • Dispute resolution
  • Private clients
  • Real estate
  • Due diligence services
  • Operational due diligence
  • Investment due diligence
  • Auditing services
  • Data rooms
  • Fund services
  • Upfront consulting
  • Fund administration
  • Custody
  • Trading
  • Regulatory & compliance services
  • Fund governance
  • Fund operations
  • Country specific help
  • Risk management/reporting
  • Banking services
  • Branch and retail services
  • Financing
  • Merger & Acquisitions
  • Custodian services
  • Underwriting
  • Brokerage/Payment
  • Insurance services
  • Pension schemes
  • General insurance policies
  • Catastrophe insurance policies
  • Insurance broker/advisory
  • Life insurance policies
  • Consulting for investing
  • Knowledge management/collaboration as service
  • Market research
  • Operations
  • Technology
  • Distribution
  • Miscellaneous
  • Investment consulting/advisory
  • Risk management consulting
  • Benchmarking
  • Capital introduction
  • Real estate
  • Sales & Marketing
  • Communication
  • Advertising
  • Online
  • On site
  • Publications
  • Creating material
  • Fintech
  • Finance management
  • Alternative financing
  • ICT
  • Software
  • Programming & engineering
  • Marketing software
  • Operative/finding clients
  • Transaction/payment systems
  • Other
  • Hardware services
  • Data services
  • General services
  • HR services
  • Training & development
  • Finance & accounting
  • Real estate services
  • Planning & building
  • Property utillization
  • Evaluation & financing
  • Facility/property management
  • Investment research
  • Company research
  • Company general
  • Technical research
  • Macro
  • Other
  • Asset class
  • Thematic research
  • Other
  • Credit, rates & currencies
  • Industry
  • Health care
  • Real estate
  • Industrials
  • Construction & materials
  • Other
  • Commodities
  • Energy
  • Metals
  • Agriculture
  • Others/general
  • Macro & politics
  • Europe
  • US
  • Emerging markets
  • Frontier markets
  • Country specific

Served jurisdictions

Switzerland, Germany, France, United Kingdom, United States

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We speak
English, German


Point of New is a strategic consultancy based in Vienna, focused on business model innovation, digital transformation, and growth strategy. We work with SMEs, corporates, and investment-driven organizations to design and implement scalable, future-ready business models. Our services include: Business Model Innovation: We analyze, challenge, and reinvent existing business models using proven frameworks like the Business Model Canvas, Value Proposition Design, and Lean Startup. Innovation Workshops & Strategic Sprints: Customized formats to foster ideation, prioritize opportunities, and build alignment across teams. Go-to-Market (GTM) Strategy: We help launch or reposition products and services, with a focus on market fit, brand clarity, and demand generation - especially relevant in DACH, CEE, and emerging markets like Ukraine. Digital Growth Services: From channel audits to campaign implementation, we support omnichannel marketing, lead generation, and digital brand presence. Innovation Coaching: We offer individual and team coaching to support long-term innovation culture and leadership development. Support for Investors & Portfolio Companies: We collaborate with family offices and VCs to strengthen portfolio value - via product-market fit, scaling strategies, and investment storytelling. We operate at the intersection of strategy and execution, and are known for our hands-on, collaborative approach. Whether you're optimizing internal innovation or scaling a venture, we help turn ideas into measurable outcomes.


Team