Who we are

About us

Welcome to Publicity Marketplace, the network that connects brands and publishers in over 200 countries and territories worldwide.

Mission

Our mission is to connect stakeholders in the publicity area.

To achieve this goal we provide a matching platform for brands and publishers that functions as follows:

1. Publishers can categorize their offers based on specific criteria such as audio, online, OOH (out of home), print, TV, events, etc. with additional applicable criteria such as language, audience, location, etc.
2. Brands can publicity offers based on their specific needs.
3. Brands can create anonymous branding/publicity requests, to which advertisers can respond.
4. Brands can collaborate and share due diligence information.

   In addition to the above, Publicity Marketplace offers the following features:

5. Users providing services to the publicity industry can list their offerings, while other users can explore the service provider directory to find the right professionals.
6. Users can post and search for publicity-related jobs and events .
7. Users can connect and discover each other via the business directory.
8. Share insights and network with other members.
9. Participate in the Publicity Marketplace Awards Program to acknowledge excellence in the advertising industry.

Company information

Publicity Marketplace is a project of 4Finance AG, a privately held Swiss company.

4Finance AG also operates other B2B platforms such as SmartMoneyMatch, Transport Stake, Functional Sourcing, and Education Stake.

History

Publicity Marketplace began its journey in 2023, following in the footsteps of its sister platform, SmartMoneyMatch, which went live in January 2015.

We started by building SmartMoneyMatch as a B2B platform and soon recognized the need for a similar concept in other industries.

We realized that in some circumstances the (lack of) information flow created huge inefficiencies from both sides and communication needed to be enhanced.

This led to the creation of platforms like Transport Stake, Publicity Marketplace, Functional Sourcing, and Education Stake, aiming to make interactions more efficient across various sectors.

Publicity Marketplace focuses on enhancing collaboration within the advertising community, connecting professionals, and simplifying the exchange of advertising services and solutions.